Google & Meta Ads · Cornwall
Calls this week,not next year.
SEO builds over months. Ads put you in front of buyers straight away. We run Google and Meta campaigns with every call and form tracked, so you can see exactly what each pound brings back.
- Google Search
- Local Services Ads
- Facebook & Instagram
- Call tracking
What's included
Every pound tracked. Nothing wasted.
Most wasted ad spend comes from poor targeting and no tracking. We fix both before anything goes live.
- 01
Tracking
Measured from day one.
Calls, forms and bookings tracked properly, so every decision is based on real enquiries, not clicks.
- GA4 & Tag Manager
- Call tracking
- Meta Pixel & Conversions API
- 02
Google Search
Only the searches that pay.
Campaigns built around what your buyers type, with negative keywords so you're not paying for the wrong clicks.
- Keyword research
- Negative keyword lists
- Ad copy & assets
- 03
Local Services Ads
Pay per lead, not per click.
For trades that qualify, the Google Guaranteed ads above everything else on the page.
- Setup & verification
- Lead disputes
- Review strategy
- 04
Facebook & Instagram
Reach people before they search.
Local campaigns with simple creative and instant lead forms, for things people don't search for every day.
- Lead forms
- Static & short video ads
- Retargeting
- 05
Management
Better every month.
Bids, search terms, creative and budget adjusted towards what's bringing in work, with a plain-English report.
- Monthly optimisation
- Budget management
- Monthly report
Already running ads?
Bring them to your strategy call. We'll show you where the budget is leaking.
How it works
Live in weeks. Better every month.
- 01
Strategy call
Your goals, your margins and any existing account, so we know what a lead is worth to you.
- 02
Build
Tracking, campaigns, ads and landing pages set up and checked before going live.
- 03
Launch
Live on a budget you're comfortable with, watched closely in the first weeks.
- 04
Optimise
Monthly tuning and a clear report showing cost per enquiry and what's next.
FAQ
Questions, answered.
How much should I spend?
It depends on your trade and area. We suggest a starting budget based on what a customer is worth to you, then put more behind what works.
Is the ad spend included in your fee?
No. Ad spend is paid straight to Google or Meta from your own account. Our management fee is separate, so you always see exactly what they're charging.
Google or Facebook?
Google for things people search for when they need them, like an electrician or a plumber. Facebook and Instagram for things people don't search for every day, like a new kitchen, an event or an offer.
Should I do ads or SEO?
Often both. Ads bring calls in quickly while your Local SEO builds month on month, and the ad data shows which searches are worth ranking for. We run both, so as your rankings grow we can move budget away from searches you already win for free.
Also
What else we do.
- 01Local SEOTop three on Google Maps for the searches that bring in work.Google Business ProfileTechnical SEOCitationsReviews
- 02WebsitesFast, hand-built sites that rank and turn visitors into enquiries.New websitesService & area pagesHosting & care
- 03Custom softwareQuoting tools and apps built around how you work, like DigDealer.Quoting appsCustomer portalsAutomations
Free strategy call
Book a free strategy call.
Twenty minutes on the phone or a video call. We'll look at what a customer is worth to you, what you can spend, and whether Google, Meta or both make sense. You'll leave with a plan either way.
- 01
Your numbers
What a new customer is worth, and what you're comfortable spending to win one.
- 02
Your current ads
If you already advertise, where the budget is leaking.
- 03
Google, Meta or both
Which platform fits what you sell and who buys it.
- 04
A plan
The campaigns we'd run, a starting budget and what to expect in the first months.
Rather email? sam@automative.agency